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Google is Changing Conversion Goals, and No, That’s Not All!

Google is Changing Conversion Goals, and No, That’s Not All!

by Team Flex | Oct 22, 2025 | PPC

  It’s that time of the year, with the autumn quietly whispering its way into our lives, and the air already smelling crisp. But if you’re a marketer and you were thinking of a peaceful last quarter, let’s bust your myth, because Google is out with some new...
5 Ways to Optimise Performance Max Campaigns on Google Ads for Success

5 Ways to Optimise Performance Max Campaigns on Google Ads for Success

by Team Flex | Sep 25, 2025 | Digital Marketing, PPC

Google’s Performance Max (PMax) campaigns were introduced to simplify ad structures, minimise efforts, and maximise results across Google properties such as Search and Display to YouTube and Gmail. While Pmax in itself is an incredibly powerful tool, marketers still...
Behind the Scenes with Tamara Toothill, Digital Marketing Executive at Flex Digital

Behind the Scenes with Tamara Toothill, Digital Marketing Executive at Flex Digital

by Team Flex | Sep 17, 2025 | Flex Digital Team

At Flex Digital, our people are the heart of everything we do. Today, we’re shining the spotlight on Tamara Toothill, our brilliant Digital Marketing Executive, as she shares her journey with us, from diving into PPC and leading her first large-scale web project, to...
Is ChatGPT the New Search Engine?

Is ChatGPT the New Search Engine?

by Team Flex | Sep 12, 2025 | AI Search, Digital Marketing, SEO, Uncategorized

AI is not just another tech trend; it is transforming how people search, learn, and make decisions. With its generative learning capabilities, AI tools like ChatGPT have moved from novelty to necessity, reshaping the way consumers interact with businesses. For more...
Essential Marketing Metrics and Research Tools for Businesses

Essential Marketing Metrics and Research Tools for Businesses

by Team Flex | Sep 1, 2025 | Digital Marketing, PPC, SEO

Find the latest marketing metrics and tools a bit puzzling? You’re not alone. Knowing where to focus your efforts, how to measure them, and what tools to invest in can be tricky. But we’re here to guide you with some helpful suggestions so that you can understand what...
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Recent Posts

  • Google is Changing Conversion Goals, and No, That’s Not All!
  • 5 Ways to Optimise Performance Max Campaigns on Google Ads for Success
  • Behind the Scenes with Tamara Toothill, Digital Marketing Executive at Flex Digital
  • Is ChatGPT the New Search Engine?
  • Essential Marketing Metrics and Research Tools for Businesses

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