Client: Marble Supreme
What we did: Our Integrated Digital Solution Package!
Landing pages, SEO, PPC, Social Media, CRO, Website Design, Website Development.
Visit the website: www.marblesupreme.com
Problem:
When we first witnessed the quality and passion Marble Supreme demonstrated in craftsmanship, we knew we had to help them spread the word. And whilst commercial projects were coming in fast, the consumer market was much more competitive.
Solution:
Two year strategy to position them as a market leader.
First up, we conducted a thorough competitor and keyword analysis, giving us a benchmark for the competition and establishing a long-term vision for Marble Supreme’s digital strategy.
This strategy has been rolled out over two years, and includes a new, responsive website, a strong presence across organic search results and pay-per-click, regular content marketing and social media engagement. We also introduced a review and referral strategy that has seen the company obtain more than 40 five-star reviews on Google.
From the outset, we have reported ROI every month through advanced analytics. We have tracked conversion directly back to each acquisition channel, demonstrating true ROI and allowing us to learn which activities provide the best return, so we can make the best use of the budget.
Key Features:
- Multi-channel digital strategy including SEO, PPC, social media and content marketing.
- Responsive website optimised for desktop, tablet and mobile.
- Customer persona mapping and brand positioning.
- Advanced analytics to track user behaviour, acquisition channels and conversion metrics.
- Management and optimisation of new and existing PPC campaigns.
- Production of thought leadership and educational content.
- Successful customer recommendation and referral programme.
Results:
Some of our top stats for the growth of Marble Supreme.
Twenty-five high-conversion keywords in position 1-5 on Google.
%
Website traffic increased by 182% and 120% YoY
%
Increase in PPC conversions YOY
Leads generated over a 3 month period
Phone calls generated over 3 month period
Over the past few years we have completely overhauled their online presence, brand and supporting marketing material.
Our website optimisation and digital marketing strategy has seen Marble Supreme cease all traditional marketing activity and now provides the business with 100% of the lead generation that is helping it achieve its long term business growth strategy.
Since then, Marble Supreme have also increased their retainer with us by two days and are still happily reporting a positive and noticeable return from increased activity and optimisation.
“Flex Digital has helped to raise both our online presence and exposure. By effectively managing our PPC, SEO and online marketing channels, Flex Digital has helped us grow our business to levels that we would never have anticipated.
I would highly recommend their services to anyone looking to better their business, no matter how big or small.” – Les Williams, Managing Director – Marble Supreme.
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CLIENTS
Our Digital Partners
Flex have helped to raise both our online presence and exposure. By effectively managing our PPC, SEO and online marketing channels. They have helped us grow our business to levels that we would never have anticipated. I would highly recommend their services to anyone looking to better their business, no matter how big or small.”
Les Williams
Managing Director – Marble Supreme
Flex have consistently offered outstanding advice and service and there is no doubt they are experts in their field. They have helped us to dramatically increase our PPC success and are now supporting us with SEO. We would have no hesitation in recommending Flex and look forward to working with them for many years to come.”
Kelly Fenech
Marketing Manager – Lovell Stone Group
Flex achieved a 35% increase in business. From the outset, they really understood what we were trying to achieve.”
Tom Beasley
Former Head of – Bristol & Bath Science Park