by theteam@newicon.net | Nov 15, 2024 | Digital Marketing, PPC
Google Ads is one of the top pay-per-click (PPC) advertising platforms. It enables businesses to showcase their ads on Google’s search engine results pages (SERPs), YouTube, and an extensive range of websites within Google’s Display Network. This powerful tool...
by theteam@newicon.net | Sep 12, 2024 | Digital Marketing
In today’s fiercely competitive marketplace, businesses of all sizes are faced with the challenge of standing out. With countless options available to consumers, capturing attention and converting prospects into customers requires a strategic approach. This is...
by theteam@newicon.net | Aug 22, 2024 | Digital Marketing, SEO
Search Engine Optimisation (SEO) remains a cornerstone of digital marketing strategies worldwide. As we venture towards the backend of 2024, businesses are increasingly recognising the indispensable value of SEO. But a pressing question still lingers: How much should...
by theteam@newicon.net | Feb 19, 2024 | Digital Marketing, SEO
Not got the first clue about adding keywords to your website? Don’t worry – you’re not alone. Keyword confusion is pretty common, particularly for those who exist outside of the marketing sphere. If you’re a business owner or CEO, SEO is unlikely to be part of...
by theteam@newicon.net | Feb 5, 2024 | Digital Marketing, PPC
Want to attract local customers? It’s time to start advertising on Google Maps! In this helpful guide, we’ll be shedding light on this popular localised PPC advertising approach, showing you how to use it and how it could benefit your business. Let’s jump straight...
by theteam@newicon.net | Nov 13, 2023 | Digital Marketing, SEO
Want to master construction SEO? You’ve come to the right place. If you run a trade or construction business, you’ll know all too well how saturated the market is. In order to rise above the competition, you’ll need a foolproof construction marketing strategy that...
