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How to Rank in AI Search: Generative Engine Optimisation (GEO)

How to Rank in AI Search: Generative Engine Optimisation (GEO)

by Rich O'Brien | Jun 6, 2025 | AI Search, Digital Marketing, SEO

With the rise in popularity of AI search such as ChatGPT, Perplexity and Gemini, it is important to look into how to optimise your content so that it gets featured in AI search results.  In this blog, we’re going to discuss what this means for future search...
Mastering Google Search Console: Essential Tips for SEO Success

Mastering Google Search Console: Essential Tips for SEO Success

by theteam@newicon.net | Dec 16, 2024 | Digital Marketing, SEO

Google Search Console is a free diagnostic tool that helps you to understand how your website performs on Google. It provides important data about how people find your website, what actions they take and how you can then use this information to improve it to get more...
9 Reasons Why Internal Links Are Great for SEO

9 Reasons Why Internal Links Are Great for SEO

by theteam@newicon.net | Nov 26, 2024 | Digital Marketing, SEO

When it comes to boosting your website’s search engine optimisation (SEO), internal links are an important component that shouldn’t be overlooked! This article will look at what internal links are and why they are an important but overlooked part of SEO.   But...
How Much is SEO in 2024? A Comprehensive Guide

How Much is SEO in 2024? A Comprehensive Guide

by theteam@newicon.net | Aug 22, 2024 | Digital Marketing, SEO

Search Engine Optimisation (SEO) remains a cornerstone of digital marketing strategies worldwide. As we venture towards the backend of 2024, businesses are increasingly recognising the indispensable value of SEO. But a pressing question still lingers: How much should...
How do I add keywords to my website?

How do I add keywords to my website?

by theteam@newicon.net | Feb 19, 2024 | Digital Marketing, SEO

Not got the first clue about adding keywords to your website?  Don’t worry – you’re not alone. Keyword confusion is pretty common, particularly for those who exist outside of the marketing sphere. If you’re a business owner or CEO, SEO is unlikely to be part of...
SEO for Construction Companies: Mastering the art of online visibility

SEO for Construction Companies: Mastering the art of online visibility

by theteam@newicon.net | Nov 13, 2023 | Digital Marketing, SEO

Want to master construction SEO? You’ve come to the right place.  If you run a trade or construction business, you’ll know all too well how saturated the market is. In order to rise above the competition, you’ll need a foolproof construction marketing strategy that...
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  • How to Rank in AI Search: Generative Engine Optimisation (GEO)
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  • Mastering Google Search Console: Essential Tips for SEO Success

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