A Beginner’s Guide To PPC Advertising

A Beginner’s Guide To PPC Advertising

Starting With the Basics Pay-per-click (PPC) advertising via Google (or Bing, Facebook, LinkedIn etc.) is essentially where you pay to put your adverts in front of people when they’re online. We’ll use Google as an example as it’s the most commonly used and the others...
Top 5 Secrets Of Writing Amazing Google Ad Copy

Top 5 Secrets Of Writing Amazing Google Ad Copy

Ad copy can make or break your campaigns. When it comes to writing your ad copy, even the most experienced copywriters can struggle. So, whether you’re a beginner or an expert looking to refresh your process, here are 5 of our tips for writing good ad copy. While...
13 Things You Need When Creating a Digital Brand

13 Things You Need When Creating a Digital Brand

Branding in the Modern Age A brand is a distinct design, tone of voice and set of values that makes a promise to your customer. It’s a promise of a consistent message that should be visible at every touchpoint with your customer. A brand agency’s job is to create this...